6 Key Of Online Business Marketing

This process based upon the fundamental reality of how people use the Net.
People search for information and solutions so your online business success
begins with quality, relevant content. Start at the same point where your visitors start and then everything else falls into place. The money comes only after you’ve taken care of the content, traffic and PREselling.
STEP 1) Consider your service business from your client’s point of view.
What niche do you occupy? What problems do you solve?
Develop the best Site Concept/Theme that is right for you.
STEP 2) Brainstorm profitable topics that are related to your theme.
STEP 3) Build your Theme-Based Content Site -- fill it by publishing
high-value content and information that potential clients want. Content Key.
STEP 4) The theme-based content attracts targeted visitors
(i.e., potential clients) because you have written it to rank highly at the engines,
in a “no-tricks way” that the Search Engines love... an ethical,
effective way to attract targeted clients to your site.
Motivated, interested traffic builds. Traffict key.
STEP 5) Your high-value, original content PREsells your targeted
visitors, winning confidence and trust by providing the information they seek,
by establishing yourself in this niche. It credentializes you in the
eyes of your potential new clients. And your e-zine (electronic newsletter)
that you publish regularly deepens the relationship,
building more and more trust. Preseling Key.
Trust is critical. Think about it… before you hire someone to perform
a service,whether it’s to cut your grass for the summer or
file your next tax return, you need a certain comfort level
(trust, confidence, competence, etc.). Your visitors are no different.
A prospective client will have to feel very confident before she hires your services,
especially if you are half-way across the globe!
STEP 6) All your good efforts are rewarded... new clients! And you
develop increased loyalty from existing ones! And, if you like,
your business generates additional income streams through
other monetization models appropriate to your business.
Diversification is the key to online business stability.